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Student Outreach & Admissions Counselor

Apply now Job no: 518992
Work type: Staff
Location: Channel Islands
Categories: Unit 4 - APC - Academic Professionals of California, Probationary, Full Time, Student Services

Division of Academic Affairs/Extended University

Student Services Professional II


Outreach and Promotional/Marketing Activities

In collaboration with EU leadership, determines which potential agencies, regions and areas, businesses, alumni, and entities that fall within the serviceable area of proposed cohorts. Develops and manages an evolving outreach and marketing plan to support prospective students for current and new programming (credit and non-credit). Executes outreach and marketing plans, in collaboration with creative/digital team members, to achieve target outreach goals—the result of which should be sustained/increased program enrollment, community connections, and/or industry partnerships. Schedules and conducts visits in representation of the division, unit, and college to businesses, military facilities, open houses, regional presentations, training sessions, orientation programs, career days, etc. to expand local/regional outreach efforts. Responds promptly to achieve contact with prospective students to meet performance activity per-cycle goals as defined by the leadership team, while pursuing qualified candidates for enrollment and determining appropriateness of candidates for admission based upon career goal compatibility and program requirements. Utilizes approved recruitment, outreach, and other related campus policies and practices. Supports new student orientation providing onboarding information and campus support services available for students in coordination with other campus partners and program directors/leads.

Relationship and Communication

Provides professional communication and representation of the university in developing and/or maintaining community, industry, regional, and campus (external and internal) connections to support current and potential relationships/partnerships. Utilizes prompt, effective, and caring communication to contact students providing information about programs/certificates that meet their educational goals. This may include but is not limited to communication of various aspects of the student experience from initial interest through admission and enrollment to the credit or noncredit educational available options. Utilizes technology, public speaking skills, and all presentation materials to deliver effective multimedia presentations to prospective partners and students. Keeps abreast of current industry and CSUCI information to use for presentation and communication outreach purposes.

Integrated Prospective and Current (New) Student Services

Prospective Students: In conjunction with designated partners who may be executing certain functions within the recruitment portion of the enrollment management funnel, responsible for oversight to ensure effective prospective student support for their portfolio. This work may include, but is not limited to outreach and communication campaigns, information, issue resolution, escalations, coaching and recruitment, non-academic advising, application support, application document support, information session management, connecting prospects with faculty, staying informed about the educational needs of the prospective student environment etc.

Current Students: Participates as part of the team that maintains communication with retention-focused integrated student services for current students. This work may include, but is not limited to multi-communication-channel structured touchpoints, coordination with other internal and external staff, partners, leadership, and supporting the student transitions to obtain support and connections to campus resources.

Data Management and Reporting

Maintains an up-to-date workflow communication of outreach, marketing, and recruitment activities impacting student success in the established organizational platforms and coordinated with programming directors and leadership team (credit and noncredit). Generates, coordinates, and reports plans aligned to the application cycle of credit and non-credit programming for marketing, outreach, and recruitment. Provides recurring reporting throughout the application cycle on marketing, outreach, research, and the student experience to inform practices. Collaborates with the EU, IP, Teaching and Learning Innovations (TLi) Leadership Team to determine projections of enrollments and trends for student success aligned to the organizational strategic plan.

Other Duties as Assigned

This work may include, but is not limited to special projects for the Director of Operations, Associate Dean, or Dean, event attendance, conference attendance, etc.


Equivalent to graduation from a four-year college or university in one of the behavioral sciences, public or business administration, or a job-related field. Possession of the required knowledge and abilities is typically demonstrated through the equivalent of two years of professional experience in one of the student services program areas or in a related field; experience should give evidence of competence and indicate the potential for further growth. A master’s degree in a job-related field may be substituted for one year of the professional experience.

This classification requires fundamental written and oral communication skills including a sound foundation in grammar, spelling, and punctuation, including the ability to communicate complex ideas with clarity and tactfully; an ability to understand standard office procedures; an ability to learn office technology systems; an ability to perform basic arithmetic calculations; and typing and keyboard skills. Working knowledge of the practices, procedures, and activities of student recruitment; general knowledge of the methods and problems of organizational and program management. Demonstrated ability to create and foster positive working relationships with administrators, faculty, staff, students, student organizations, public and private agencies, among others. Preferred experience in evaluating admissions files and accurately determining admission. Ability to create presentations using related software and familiarity with office-related software used for word processing and creating spreadsheets. Ability to provide excellent customer service. Ability to handle multiple tasks simultaneously, work independently, prioritize workload, and meet deadlines.

Ability to interpret and apply program rules and regulations; use initiative and resourcefulness in planning work assignments and in implementing long-range program improvements; obtain factual and interpretive information through interviews; reason logically; collect, compile, analyze and evaluate data and make verbal or written presentations based on these data; advise students individually and in groups on routine matters where required recognize multicultural, multisexed and multi aged value systems and work accordingly; establish and maintain cooperative working relationships with faculty, CSU administrators, student organizations, private and public agencies and others in committee work, and student advising and community contacts; and, rapidly acquire a general knowledge of the overall operation, functions and programs of the campus to which assigned. Knowledge of and fluency with digital tools such as Office 365, Teams, Peoplesoft, and Liason is a plus.

A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position with the CSU. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current CSU employees who apply for the position.

The person holding this position is considered a ‘mandated reporter’ under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 Revised July 21, 2017 as a condition of employment.

This position is eligible to participate in the telecommute program.  Approval should come from the department administrator and reviewed every six months, as the business needs may change at any given time.

Hiring Range:  $4,304 - $4,400 per month

Advertised: Pacific Daylight Time
Applications close:

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California State University Channel Islands is an Affirmative Action/Equal Opportunity Employer. We consider qualified applicants for employment without regard to race, religion, color, national origin, ancestry, age, sex, gender, gender identity, gender expression, sexual orientation, genetic information, medical condition, disability, marital status, or protected veteran status.

Should you require a reasonable accommodation in the application and/or interview process, please contact Human Resources Programs (805) 437-8490.

Contact Us

For assistance regarding the employment application or website, please contact:

Faculty Employment: Academic Personnel at (805) 437-8455 (8-5 M-F PST) or email.
Staff Employment: Human Resources (805) 437-8490 (8-5 M-F PST) or visit the HR Service Desk

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